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Getting Your Subscribers to Open Your Email: 3 Tips

January 10, 2011

After working so hard to build an email list of ‘targeted’ subscribers, it can be very discouraging when you notice that most of the people on the list aren’t even opening your emails. Let alone even reading what you are sending to them. As a small business owner you tend to go above & beyond [...]

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Happy New Year! It’s Time To Get Busy

January 6, 2011

At the beginning of this New Year of 2011, I am focusing on building my mailing list which got me to thinking that some small businesses may not have one or may not think it’s ok to send out a “group mailing”. I am here to tell you that building a list, and marketing to [...]

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How to Set up Facebook’s New Messaging System

December 11, 2010

Recently Facebook introduced a new messaging system that allows you to communicate through email, text message, chat or Facebook Messages…all in one place. This guide will show you how the messaging system works and how easy it is to set up. Since it’s a new system you’ll usually see an invitation to try it. Facebook [...]

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Maximizing Facebook Pages For Small Businesses

November 8, 2010

Facebook Pages are the most elementary way for small businesses to have a presence on the Facebook social networking website. A “Page” is similar in its characteristics to a standard Facebook profile (which are used by individuals who join Facebook), except that it’s designed to be the Facebook profile of a business or organization. People [...]

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3 Reasons Why Your Small Business Should Be Creating & Selling Information Products

October 13, 2010

Without a doubt you should already be taking every opportunity to make additional income in your business.  I have 3 main reasons your small business should be creating and selling information products. They cost nothing to produce, they cost next to nothing to promote & they empower you to earn a great deal of income [...]

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Information products: The New Movement

October 7, 2010

Information products can’t quite make you look personally stylish, but they have become quite a business trend. If you aren’t creating or selling some sort of information product, you aren’t tapping into an alternate stream of income that could be pretty important.  Now I know developing an information product can sound like a hugely daunting [...]

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The Truth About Twitter: Am I Spamming Or Marketing?

September 25, 2010

When I start talking about marketing a small business online, my clients consistently ask the question, “How do I know that my marketing efforts are being viewed as authentic marketing and not being viewed as spam?” Spam is a non-permission based marketing tool. Spam delivers information about products and services to people without their consent. Spam comes in many [...]

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Using PLR To Create An Information Product

September 9, 2010

First of all, you may be wondering what an information product is, and what PLR is! An info product is any type of information – but this document will focus on ebooks & workbooks. Now, PLR is pre-written content. It stands for “private label rights.” When you by PLR content, you get to sell it [...]

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Frequently Asked Questions About Facebook Pages For Business

September 8, 2010

Where will my page show up and how can others find it? : Pages will appear in the search results on Facebook & they are in the main Facebook Page Directory. They also show up on the “Info” tab of any FB member who “connects” (ie, Likes) with the page. Pages can also be found [...]

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How To Add Your Blog Posts To Your Facebook Wall

August 31, 2010

Step 1: Getting To The Applications Area Log into your facebook account, on the “Home” page look in the left sidebar for Applications. If you don’t see it in your list, you may need to click more under Photos for it to appear. Once you have located it, click the Applications link. On the new [...]

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